Executive Summary

Company Name: Ignis International Golf Management (IIGM)

Location: Isle of Man
Industry: Sports and Recreation – Golf Management
Focus: International Golfers (Amateur & Professional)

Ignis International Golf Management (IIGM) is positioned to become a premier golf management company based on the Isle of Man, leveraging the island’s stunning natural landscape, robust tourism infrastructure, and unique appeal to create an unparalleled golfing experience. Our core mission is to provide elite services to both amateur and professional international golfers, including tournament organisation, personal brand management, coaching programs, and exclusive event planning.

Company Overview

Vision:
To establish Isle of Man as a globally recognised hub for international golf enthusiasts and professionals by providing top-tier management services and exclusive access to world-class golf events, training, and experiences.

Mission:
To serve as a gateway for international golfers to access exceptional training, branding, and tournament opportunities on the Isle of Man, fostering growth in the golfing community and promoting the Isle as a leading golf destination.

Objectives:
 1. Build a strong client base of international golfers seeking management, branding, and training services. 

2. Develop partnerships with golf clubs and venues on the Isle of Man and across Europe to offer exclusive tournament and event access.

3. Create premium golf programs, tournaments, and events that will attract both amateur and professional players to the island.

Services Offered

• Beneficial Investment Opportunities
• Player Management & Representation:
  – Branding and sponsorship acquisition for both amateur and professional golfers.
  – Media training, social media management, and brand-building for clients.
  – Contract negotiation and sponsorship deals with golf-related brands and venues.
• Tournament & Event Management:
  – Organise international tournaments on the Isle of Man, attracting players from Europe, Asia, and the U.S.
  – Partnership with local clubs to enhance the tournament schedule, offering seasonal and annual events.
  – Coordinate professional-amateur events that allow amateurs to play alongside professionals.
• Training & Coaching Programs:
  – Develop exclusive training facilities and programs tailored for skill enhancement and personal development.
  – Collaborate with renowned golf coaches to offer personalised training sessions.
  – Host golf clinics and camps for amateur players aspiring to elevate their game.
• Travel & Accommodation Packages:
  – Customised travel arrangements for clients, ensuring seamless logistics.
  – Partnerships with hotels, resorts, and transportation services to offer luxury experiences.
  – Create “golf tourism” packages to attract visitors to the Isle of Man.
• Offshore Company set up benefitting from 0% Corporation Tax
  – Golfers playing in tournaments globally can set up an offshore company
  – Significant savings in a UK friendly environment
  – Full Management offered via Ignis International 

Market Analysis
Target Market:

• Primary: Amateur and professional golfers seeking personalised management services, particularly from Europe, the U.S., and Asia.
• Secondary: Golf event attendees, sponsors, and corporate entities interested in the Isle of Man as a venue for high-profile golf tournaments.

Competitive Analysis:

While golf management services are well-established in regions like the U.S. and mainland Europe, the Isle of Man offers unique opportunities for private and scenic events, appealing to players who value exclusivity. By positioning IIGM  on the Isle of Man, the company will capitalise on the location’s natural appeal and central location for European golfers.

Marketing Strategy

• Branding & Positioning:
  – Position IIMG as the go-to management agency for international golfers looking for exclusivity, professionalism, and unique experiences.
  – Utilise the Isle of Man’s reputation for quality tourism and beautiful landscapes to appeal to golfers seeking a distinct experience.
• Digital Marketing:
   – Targeted online advertising to reach international golfing communities.
   – Social media campaigns showcasing the Isle of Man’s golf courses, events, and player success stories.
• Partnerships & Sponsorships:
   – Partner with global brands for sponsorship and brand endorsement opportunities.
   – Build relationships with golf equipment companies, apparel brands, and tourism boards to amplify reach.
• Events & Tournaments:
   – Host high-profile tournaments to gain media exposure and attract high-calibre players.
   – Organise networking events with other golf management agencies and professionals in Europe.

Operational Plan

• Office Location:
   – Establish a main office on the Isle of Man, accessible to clients and close to key golf facilities. 
• Staffing:
   – Hire experienced personnel with expertise in player management, event coordination, marketing, and coaching.
• Technology & Infrastructure:
   – Invest in digital tools for client management, event planning, and social media marketing.
• Partnership Development:
   – Build partnerships with local golf courses, hotels, and transportation services to provide exclusive benefits to clients.

Conclusion

Ignis International Golf Management aims to establish itself as a premier golf management agency catering to international clients. By leveraging the unique appeal of the Isle of Man and providing exceptional management services, IIGM is well positioned to attract a global clientele, make a significant impact in the golf management industry, and bring valuable economic benefits to the Isle of Man through golf tourism and international event hosting.

Peter Jones CEO / Founder